Archive for Public Relations

Review of: Public Relations Comentary

Posted in Uncategorized with tags , , , , on November 6, 2008 by mjung18

Per an assignment in my Corporate Public Relations class, I was to read and review a series of PR blogs. The first blog that I chose to review is entitled Public Relations Commentary.

This blog, at first glance, the Public Relations Commentary blog covers most any PR base that you could ask for. The thing that I personally liked about this blog was that the different posting were not all by the same person. There is a list of contributors to this blog that is listed to the side of all postings. Though this may seem simple and seemingly insignificant to many people, it strikes me as this sites biggest asset. Having a variety of contributors ensures different points of view on any, and all topics that maybe discussed on this blog. Multiple contributors often will also eliminate bias and strong personal opinion that plague many other blogs.

Beyond the esthetically pleasing colors and set up, this site is very easy to navigate and follow. The latest post that was made in this blog was one that dealt with Crisis Communication. This post was very well written and informative as well without being overly wordy or full of opinion and insignificant, unrelated information.

Personally I would highly recommend this blog to any communications student or professional. Students would definitely get a large about of useful information for class, personal use or projects, while professionals can get a continual update on career related information as well as a look into what is new in the field of Public Relations and other communications careers.

As I said before I would HIGHLY recommend this blog and feel that if can, and will act as a wonderful tool in the areas of research, news and ideas in the areas of not only communications but a heavy emphasis in the field of Public Relations as well.

All I have to say to the contributors and creators of Public Relations Commentary is GOOD JOB, VERY WELL DONE!

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Article Review: Public Relations and the path to innovation….

Posted in Uncategorized with tags , , , , , , on October 23, 2008 by mjung18

In volume 2, number 3, of the 2008 Summer edition of the Public Relations Journal, I found a very interesting article written by Sandra C. Duhe’.  The articles is entitled Public Relations and the path to innovation: Are complex environments good for business, and sheds a bright new light on the way that I personally look at not only our economy and our environments, but at the way i view businesses themselves as well.  

First and foremost, I found this article more than interesting.  Once I started reading and getting into the hard information I found that I couldn’t stop.  Part of the reason that I found this article so interesting was because, I finally found an article that talked about business and current complex environment in a positive light.  Personally, I was very surprised to learn that businesses tend to be more successful in a complex environment.  Once I finished the article, it made complete since to me that businesses would succeed in these fast paced environments.

One reason I like reading articles about topics such as this one, is because the open my eyes to ideas, that in reality are quite obvious, but many times we overlook.  When you think about these complex types of environments, it is normally quite obvious that the more innovative and new concepts would come from this, but I personally never thought about it that way.  I never realized the importance that an environment potentially has on the creativity of people, firms and businesses.  I also never really thought or realized the importance of a firm’s ability to adapt or change in these complex environment.  Once again, once I completed reading the article, this and many other thoughts and concepts stood out unlike before.  

I found that this article really did help with potential ideas for the company that I have chosen for my final product; General Motors.  As we all know, our economy has hit a rough patch, and it is becoming harder and harder for companies to post profits; this is especially true for the automotive industry.  GM can definately take some advice from this article, especially when it comes down to working with the community and then environment that is around you.  Though GM has already started to play into this idea, they still have a long way to come, and even farther to master the struggling auto market.

Personally I would love to know more about how many of the companies and firms in these complex environments help eachother, all while keeping a healthy and needed level of competitiveness.  I would also like to see more about how firms and businesses located in environments that are not as complex can use some of the same techniques to succceed on the same levels as those that are in the more complex environments.

I also think that it would be very interesting to get specific examples as to what some of these companies and firms used.  I would want to hear of both success and failures, and see what I can learn and take away from all of those.  Lastly, I would have liked to have seen some more information about how to change, adapt and succeed in less complex environments.

So You Are A PR Major…… What Now?

Posted in Uncategorized with tags , , , on March 10, 2008 by mjung18

As a senior Public Relations Major at Georgia Southern University, I have heard a lot of different stories about what to expect when entering the real world. Of all of the stories that i have heard and experiences that i have been able to partake in have taught me one thing; no matter what you do is a PR practitioner, you have to ensure that it is what you actually want to do.

There are many different part to Public Relations, with many different career opportunities for people to enter into.

I decided very early in my PR career that I did not want to be stuck behind a desk writing press releases all day, every day. I am a people person. I like dealing with people in a face-to-face setting and know that i would be completely miserable in a job that did not allow me to do so.

I also discovered very early in my PR career that I enjoy the Crisis Management part of PR. This is the sector of Public Relations that I will more than likely enter and make into my career.

Just because you are a PR major does not mean you have to be the press center for a company. A degree in PR can take you many directions and provide many different opportunities for those who choose to become a PR practitioner. There is just one thing that every PR practitioner needs to keep in mind……..

WHAT YOU DO IS UP TO YOU!